Gordon Food Service was coming up on 125 years dedicated to creating “good” in the communities it serves. To prove this out, we dug back through their archives to concept a campaign that celebrated where they’ve been and what’s ahead.
We managed all aspects of the campaign including anniversary branding, structural and visual design of a traveling exhibit, as well as concepting, content gathering, writing, designing, directing photography for, and production managing a cookbook titled 125 Years of Good.
We managed all aspects of the campaign including anniversary branding, structural and visual design of a traveling exhibit, as well as concepting, content gathering, writing, designing, directing photography for, and production managing a cookbook titled 125 Years of Good.
Brand Concepting & Design
Art Direction
Experience Design
Photography Direction
Copy Direction
Created with: Next
Food Photography: Big Event Studios
Food Styling: Joanie Homrich
Motion design partner: Ganzo
Art Direction
Experience Design
Photography Direction
Copy Direction
Created with: Next
Food Photography: Big Event Studios
Food Styling: Joanie Homrich
Motion design partner: Ganzo




