Brunswick is a name that’s synonymous with the game of bowling. With a rich history of innovation that helped give rise to the sport we know today, Brunswick has been a leader in its industry since 1845.
What began as an ad campaign for a handful of bowling balls grew into a long and healthy client relationship. The venerated brand eventually needed a website refresh. In the process, the visual direction of the site became the launch of a soft rebrand, and led to the re-design of digital templates, print collateral, and much more.
What began as an ad campaign for a handful of bowling balls grew into a long and healthy client relationship. The venerated brand eventually needed a website refresh. In the process, the visual direction of the site became the launch of a soft rebrand, and led to the re-design of digital templates, print collateral, and much more.
Brand Strategy
Digital Strategy
User Experience
Website Front-end Design
Created with: AUXILIARY, Mighty
Photography: Jeremy Frechette
Digital Strategy
User Experience
Website Front-end Design
Created with: AUXILIARY, Mighty
Photography: Jeremy Frechette
